- They are more likely to invest in their operations / new operations during boom years rather than bust years?
- They are more likely to implement layoffs and cut dividends during bust cycles than boom cycles
- If they are selling direct to the consumer, i.e. B2C vs B2B, they might sometimes be taking advantage of discretionary vs essential spending from the consumer, and so are more likely to experience greater profits in boom than bust cycles
How can you tell if an industry that doesn't necessarily engage in the B2C space is cyclical or not?